Objective: Create a co–branded packaging design to celebrate the release of Deadpool 3 with GNC's BEYOND RAW LIT pre-workout.
Solution: By leveraging the visual equity of Deadpool and LIT while following licensing permissions, I was able to create a packaging design
that resulted in +300% sales.
Creative Director: Jim Bolander
Packaging Designer: Nick Verbene
Copywriter: Matthew Dull
Brand Managers: Anthony Mizano & Jack Ciampi
License Partner: Disney/Marvel